The Tree Within a Tree: A Metaphor for Business Adaptability

Adeliah Jacobs
3 min readFeb 7, 2025

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Whoa. Okay, so I saw this the other day: a tree… inside a tree. Like, what in the nature is going on?! 🤯 (Seriously, Google it. It’s wild.)
It’s not some weird tree-ception dream. Turns out, it’s a real phenomenon. Nature’s way of saying, "Hey, I can multitask!" And it got me thinking… What if our businesses were more like this?

Think about it. The "outer" tree? That’s your current business, your core strengths, your established processes. It’s the foundation, the stability. It’s what keeps things going.

The "inner" tree? That’s your innovation, your new strategies, your adaptability. It’s the spark of new ideas, the willingness to experiment, the ability to pivot when things change (because, let’s face it, things always change).

Now, here’s the kicker: it’s not about throwing everything out and starting over. It’s not about clear-cutting the forest to plant a brand new one. (Although sometimes that is necessary, but that’s a story for another day.)

It’s about finding that sweet spot where you can nurture new growth within what you already have. Like a tree within a tree! It’s about leveraging your existing resources, your established network, your institutional knowledge, to support and cultivate new initiatives.

This isn’t just some fluffy metaphor. There are real, tangible applications for this "tree within a tree" thinking:
🌱Resilience: Just as the inner tree can survive even if the outer tree is damaged, businesses can build in redundancies and alternative pathways to mitigate risks. If one "branch" (strategy or product line) falters, the "inner tree" (new innovation or approach) can still thrive.
🐿️Resource Optimization: How does the inner tree efficiently utilize the resources provided by the host? Businesses can mimic this by finding ways to leverage existing infrastructure, data, or relationships to support new initiatives, rather than always building from scratch.
🐾Symbiotic Relationships: The tree within a tree can represent a form of symbiosis. Businesses can learn to foster partnerships or collaborations where both parties benefit, similar to how the two trees might offer mutual support or protection.

So, the question becomes: what "inner tree" are you growing? What new ideas are you nurturing within your organisation? What seeds of innovation are you planting today that will become the thriving "inner tree" of tomorrow?

It’s time to start thinking like a tree. A multi-layered, adaptable, resilient tree. Because in today’s ever-changing world, the ability to grow new things within the existing framework is not just an advantage – it’s a necessity. It’s the key to survival. It’s the key to thriving.
And who knows? Maybe, just maybe, you’ll inspire others to grow their own "inner trees" too. After all, a forest of interconnected, adaptable trees is a force to be reckoned with. And that’s something we can all aspire to.

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Adeliah Jacobs
Adeliah Jacobs

Written by Adeliah Jacobs

Big on making change possible and fun. A reinvention mindset is the key component of successful change campaigns in business and life

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